Increase Conversion Rates and Profit with a VeraSafe Trust Seal
Doing business online these days is tough! You need every edge you can get to grow your business and stay competitive. A VeraSafe Trust Seal on your website can increase conversion rates, opt-ins and sales by 20% or more. Displaying any of our great looking trust seals on your site will align your brand with a recognized leader in online trust and website verification services.
Three ways a VeraSafe Trust Seal will help increase conversion rates on your website:
1. Don't Scare Away 60% of Customers!!
In the results of a nationwide survey conducted by the Princeton Survey Research Associates, 60% of those surveyed said that when choosing where to shop, it was "Very Important" or "Somewhat Important" that websites display a trust seal from a third party organization. That's right - 60 percent!! If you don't have a trust seal on your website, you are losing out on sales. This is one of the easiest tricks that consulting firms frequently use to increase conversion rates for their clients. Even adding a second or third trust seal to your site can increase conversion rates nicely - And make your website appear more professional and important.
1. Visual Impact
Most first-time visitors to your website will subconsciously judge a couple things about your website in their first split second. The results of their judgement can mean life or death for your business! So how are you being judged? The Princeton Survey Research Associates concluded that this split second judgement that your customers make can largely be broken into two categories:
A. Does the site look trustworthy?
B. Does the site have a professional "look and feel"?
Trust Seals can address both of the split-second concerns that customers have about your website. Every style of VeraSafe Trust Seal has a professional and easily recognizable look that will give your customers the confidence they need to buy! This easy addition to any website is a proven way to increase conversion rates by 20% or more.
2. Align Your Business with a Recognized Brand.
VeraSafe is a name internet users trust. Place one of our great looking trust seals in the footer of every page on your website to get the maximum increase in conversion rates. Also, put our trust seals in a prominent location on your checkout page to remind customers that you're a trusted merchant.